At PCS, we appreciate that you are probably not trained in accounting and simply started your business because you had a passion to serve your target customers and knew that you could make a difference in your own way. We know that you rely on your business and its success to support your family and your employees and their families. And we know you want big things for your business.
There is no escaping that accounting and tax are critical pillars of your business and set the foundations on which your business can profit and scale. Getting your numbers to work for you is vital. Without the right support and guidance, you risk running foul of compliance regulations at best and losing your business at worst. We exist to make sure that this doesn't happen to businesses like yours.
At PCS, we go beyond the traditional role of a bookkeeper or accountant. And we are not a faceless company churning out impersonal outsourced reports on a conveyor belt. We get to know our clients. We think that matters.
We see ourselves more as partners, or at least consultants in your business. It's important to us that when we deliver your financial reports, we take the time to go through them with you, not simply to get your signature for filing purposes, but to ensure you truly understand what the figures mean and what the next steps are in your business to keep you on track to scale.
Once you work with us, we think you'll appreciate the relationship we build with you. On top of the cloud accounting, corporate secretarial, audit and tax services we provide, our value-added business advisory (CFO) services are where we believe we can make the real difference.
If you care about your business (and we know you do), work with the team at Perfecten, because we care about your business too.
Elsa is a certified accountant with more than 20 years of experience in accounting, costing, taxation, auditing and finance. She spent the majority of her career in senior accountancy positions in multinational companies in Singapore, primarily in the healthcare industry.
In 2016, Elsa took the entrepreneurial decision to leave the corporate world and set up her own accountancy, tax and advisory firm to serve small businesses that lacked the accounting and tax knowledge they needed to remain compliant with Singapore's regulations and to scale their businesses. At PCS, she now leads a team of experts who help her clients grow their businesses and improve their profits.
Elsa is passionate about providing service from the heart, which is why clients of PCS don't just get accounting services but a partner in their business who helps them understand their numbers and bridge gaps so that they are positioned to scale.
Going beyond the traditional accounting role, Elsa specialises in helping small businesses to systemise their operations, automate their processes and simplify their accounting documentation and filing.
She graduated from The Association of Chartered Certified Accountants, United Kingdom and a member of Institute of Singapore Chartered Accountants (CA Singapore).